Perez Hilton
From TheOpenBrandWiki
Name: Perez Hilton
Notoriety: Celebrity gossip blogger who inspires controversy with every post.
Network Effect: Sparked over 7.1 million page views in one day when Lindsay Lohan was arrested.
URL: http://www.perezhilton.com
Who Should Care?: Celebrity and lifestyle magazines, celebrity TV shows, entertainment properties, celebrity coaches, star-struck fans, and others...
